What is a Content Hub?
A content hub is, as the name implies, a single coordinated internet page that connects all your content in one easy to find place. Because it’s all housed under one URL address, it makes it much easier to use across social media platforms as your link in bio, as post updates, and share to your friends and fans via messaging apps.
5 Tips for aspiring Influencers
For those of you that are curious or interested in exploring becoming influencers, we put together a quick list of tips to get you started!
Brands Paid Hefty Prices To Send Micro-Influencers Dancing In The Desert At Coachella
In the evolving landscape of influencer marketing in 2019, micro and even nano influencers have grown in appeal. While their followings are much smaller, their engagement levels are shown to be quite high, churning out content that truly resonates with their dedicated fan base. Take a look at how the power of micro-influencers was leveraged at this years’ Coachella festival.
The State of Influencer Marketing 2019 : Benchmark Report
Influencer Marketing Hub has put out an amazing infographic on the evolving state of influencer marketing in 2019. With statistics that highlight Instagram growth, the growth of new platforms and marketing agencies, and the growth of influencer marketing ROI, it’s no wonder marketing managers are allocating larger budgets to this increasingly effective strategy.
Social Media Influencers vs. Brand Ambassadors
In the last article, we talked about what a Social Media Influencer was, and why it has become such a relevant form of marketing. In this installment we’ll look at the common misconception that Influencers and Brand Ambassadors are essentially the same things, and why this distinction can be extremely important.
Influencer Marketing: A Series. Part 1: An Introduction
“Influencer marketing” has become somewhat of a buzz concept on the recent marketing landscape. The idea of persons influencing others to take action or make purchasing decisions however, is not a new one, but it is one that has evolved, especially in the age of social media.